American International coffee retailer Starbucks, has refuted claims that it will be opening its first shop starbucks orders to try Kenya along Nairobi’s Mama Ngina Street. Replying to media personality Larry Madowo, via email, the company stated that they had no plans of opening a branch in Nairobi.
Nairobi,” part of the email read. Star bucks, however, has not released an official statement regarding the same. Early Monday morning reports circulating on social media indicated that the company would be opening one of their branches in Nairobi. In 2016, the US-based company opened a branch in Johannesburg, South Africa, with the CEO at Taste Holdings Carlo Gonzaga stating that the time was right. We are going to offer coffee lovers a special experience,” he stated. Starbucks would have been in competition with popular coffee houses like Artcaffé, Java House, Kaldis coffee house among others, if the reports were to be true.
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Starbucks, American company that is the largest coffeehouse chain in the world. Its headquarters are in Seattle, Washington. Starbucks was founded by Jerry Baldwin, Gordon Bowker, and Zev Siegl, opening its first store in 1971 near the historic Pike Place Market in Seattle. Alfred Peet, a coffee-roasting entrepreneur, was a major inspiration to the founders of Starbucks. By the early 1980s Starbucks had opened four stores in Seattle that stood out from the competitors with their top-quality fresh-roasted coffees. In 1980 Siegl decided to pursue other interests and left the two remaining partners, with Baldwin assuming the role of company president.
Howard Schultz, a sales representative for Hammarplast, a Swedish company that made kitchen equipment and housewares from which Starbucks bought drip-coffee makers, noticed how large the company’s orders were, which prompted him to pay it a visit. Schultz was so impressed that he decided to pursue a career at Starbucks, and he was hired as the head of marketing in 1982. Schultz’s biggest idea for the future of Starbucks came during the spring of 1983 when the company sent him to Milan to attend an international housewares show. Get a Britannica Premium subscription and gain access to exclusive content. Seeing that he would not be able to persuade Baldwin and Bowker to embrace the café idea, Schultz left Starbucks in 1985 and started his own coffee chain, called Il Giornale, which was an immediate success, quickly expanding into multiple cities.