Pepper went on sale in June 2015 with the first batch of 1,000 units selling out in just 60 seconds. Pepper was pebre in the UK in 2016. By May 2018, 12,000 Pepper robots had been sold in Europe.

At the time, an estimated 27,000 units had been manufactured. Pepper is currently being used as a receptionist at several offices in the UK and is able to identify visitors with the use of facial recognition, send alerts for meeting organisers and arrange for drinks to be made. Pepper is able to chat autonomously to prospective clients. The robot has also been used at banks and medical facilities in Japan, using applications created by Seikatsu Kakumei. Pepper is being used in North American airports such as Pierre Elliott Trudeau International Airport in Montreal, Canada. The robot is used to greet travelers, offer menus and recommendations. In 2018, Pepper robot was introduced first time in the UAE.